The Professional Stuff

In 2009, when I created a Twitter account and launched a style blog, I knew I was going to have a career in marketing. What I didn’t anticipate was how much I would fall in love with content creation as a whole—not just writing, but the entire process from strategizing to production to publishing.

For eight years, I’ve worked in social media strategy, content marketing, and copywriting for lifestyle brands. In 2017, I launched my own thriving freelance business, focusing on businesses + entrepreneurs who desire a content strategy they can effortlessly implement.

The Fun Stuff

• When I was 10 years old, I played golf with Annika Sörenstam and sank a 15-foot putt for her.

• I’ll switch up my hair colour from brunette to blonde depending on the season.

• I’m in the process of writing a fantasy fiction novel with a lot of romance and drama.

• I’m an only child (but my cousin is like my sister).

• In 2019, my friend and I started Whose Crime is it Anyway? A Canadian true crime podcast!

• Anytime I hear Truth Hurts by Lizzo, I sing and dance to the entire song—no shame.